Jay Dodah

I've worked in digital advertising for almost twenty years. I started as a campaign analyst on the Expedia account in 2006, then spent the next two decades in ad operations and programmatic trading at eBay Ads, Omnicom Media Group, GumGum, Dianomi, and Mobkoi. I've run campaigns for premium brands such as Rolex, Maserati, HSBC, Vodafone and American Express.

My focus was always display marketing: finding the right viewer, not just buying impressions.

In 2026 I founded Resonate Media to bring that thinking to YouTube sponsorships. A sponsored video gets a brand seen once. I built Resonate Media to extend that moment to drive better outcomes

A man with dark hair, wearing a light blue button-up shirt, standing against a beige wall, smiling at the camera, holding glasses in his right hand and wearing a watch on his left wrist.

LinkedIN Recommendations

“Jay was a brilliant agency partner—knowledgeable, proactive, and always a step ahead.

Jay is a pleasure to work with and someone you can rely on to deliver real impact.”

Omri Ked
Ad-tech Product & Innovation Consultant MBA

“Jay has an exceptional work ethic and is collaborative, innovative and always curious.

I experienced a tremendous amount of success and new business working with Jay.”

Bami Ekosanmi
Global Marketing Volvo Cars

“I got to know Jay quite well while I was working as a BI Developer at GumGum because he was so creative in the critical way he would look at data. Every time Jay reached out to me with a data request I knew it was going to be a challenging request because he thought about data in ways people hadn’t already thought of but it always turned out to be valuable along with always challenging me in pulling the data in ways that hadn’t previously been done.”

I highly recommend Jay because he is brilliant and simply a good person both at work and in his personal relationships

Jan Robbins
Senior Data Engineer at Natural Life